Overview
A luxury brand film showcasing Mandarin Oriental's Jumeira Dubai property through elegant cinematography and refined storytelling.
Objectives
- —Showcase world-class hospitality and beachfront luxury experience
- —Create aspirational content for global luxury traveler audience
- —Deliver compelling campaign assets for property brand positioning
Our role
Creative Direction · Production · Director · DP · Edit · Color
Concept
Elevated hospitality. Where desert meets ocean. Seamless transitions between interior elegance and beachfront sophistication.
Production notes
- —Shoot: 3 days · property + beach locations
- —Crew: Director, DP, 1st AC, Gaffer, Sound, Production Assistant
- —Gear: Full-frame cinema, gimbal, slider, drone for aerials
- —Lighting: Natural light enhanced with controlled interior fills
Deliverables
- —90s brand film (4K 16:9), 60s edit, 30s and 15s social cutdowns
- —Campaign stills for digital and print
- —Usage: Global, all media (24 months)
Results
Premium brand positioning achieved. Strong engagement across digital channels and luxury travel platforms.
Credits
Client: Mandarin Oriental Hotel Group
Director: Tom Meyer
DP: Tom Meyer
Editor: Ali Joda
Colorist: Tom Meyer
Producer: Ali Joda