Jumeira Dubai

Mandarin Oriental

2024

Hospitality & Lifestyle

Brand Film, Content Production

90s

Dubai, Jumeira Beach

Overview

A luxury brand film showcasing Mandarin Oriental's Jumeira Dubai property through elegant cinematography and refined storytelling.

Objectives

  • Showcase world-class hospitality and beachfront luxury experience
  • Create aspirational content for global luxury traveler audience
  • Deliver compelling campaign assets for property brand positioning

Our role

Creative Direction · Production · Director · DP · Edit · Color

Concept

Elevated hospitality. Where desert meets ocean. Seamless transitions between interior elegance and beachfront sophistication.

Production notes

  • Shoot: 3 days · property + beach locations
  • Crew: Director, DP, 1st AC, Gaffer, Sound, Production Assistant
  • Gear: Full-frame cinema, gimbal, slider, drone for aerials
  • Lighting: Natural light enhanced with controlled interior fills

Deliverables

  • 90s brand film (4K 16:9), 60s edit, 30s and 15s social cutdowns
  • Campaign stills for digital and print
  • Usage: Global, all media (24 months)

Results

Premium brand positioning achieved. Strong engagement across digital channels and luxury travel platforms.

Credits

Client: Mandarin Oriental Hotel Group

Director: Tom Meyer

DP: Tom Meyer

Editor: Ali Joda

Colorist: Tom Meyer

Producer: Ali Joda

Gallery

Jumeira Dubai - Image 1
Jumeira Dubai - Image 2
Jumeira Dubai - Image 3
Jumeira Dubai - Image 4

A refined brand film celebrating Mandarin Oriental Jumeira, Dubai - where Arabian elegance meets contemporary luxury by the sea.

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